Glossary

Do technical terms and acronyms confuse you?
Our glossary is here to help you: simple definitions and useful links to decipher and understand the key concepts of digital marketing and SEO, helping you turn complexity into opportunities for growth

HTTP

HTTP, which stands for HyperText Transfer Protocol, is the network protocol used to transfer data over the Internet.

When a user visits a Web site, his or her browser sends an HTTP request to the Web site’s server, which responds by sending the requested page data.

HTTP is a fundamental part of how the web works, but it is not secure in itself, which is why it has been replaced on many websites by HTTPS, a new standard promoted (among others) by Google for greater privacy of sensitive user data.

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