Glossary

Do technical terms and acronyms confuse you?
Our glossary is here to help you: simple definitions and useful links to decipher and understand the key concepts of digital marketing and SEO, helping you turn complexity into opportunities for growth

Geo-Targeting

Geo-Targeting is a digital marketing practice of delivering different content or advertisements to a user based on their geographic location. This can be done at various levels, from country to city to neighborhood.

Geo-Targeting is extremely useful for local businesses or marketing campaigns that aim to reach a specific audience in a specific geographic area.

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