Website Performance
Website Performance refers to the speed, efficiency, and reliability with which a website loads and responds to user interactions. Optimal performance ensures fast loading times, a smooth user experience, and a higher likelihood of engagement.
Factors such as server speed, resource optimization (images, CSS, JavaScript) and metrics such as Core Web Vitals directly affect Website Performance. Poor performance can increase bounce rates and reduce user satisfaction.
From an SEO perspective, Google considers performance an important ranking factor, rewarding fast sites and penalizing slow ones. Improving Website Performance not only improves user experience, but also contributes to higher rankings in search results.